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Zack Oates of Ovation on Building Business Connections through Digital Storytelling
Soliciting feedback from customers often seems like a daunting task. However, Zack Oates and his team at Ovation have cracked the code with a proven strategy that not only encourages guest feedback, but also establishes a personal connection for exceptional results.Zack Oates and the guest feedback platform Ovation have taken a radically different approach to hearing from customers, which stems…
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This Overlooked Principle Is the Key to Startup Success
Starting and scaling a business is thrilling — but also chaotic. Over the past year, startup founders have faced economic uncertainty, rapid tech innovation and shifting customer expectations. While global venture funding inched up 3% in 2024, much of that growth was fueled by AI, which saw an 80% surge…
Recent Trends in Generative AI — and How to Capitalize on Them
Generative AI is making headlines everywhere, and keeping up with the latest developments can be overwhelming. But whether you're a corporate executive, startup founder or investor, understanding this evolving technology is crucial. Let's explore the most recent trends in generative AI and how business professionals can navigate and capitalize on…
How This Entrepreneur Turned Athlete Podcasts Into a $25 Million Machine
Being a high-profile professional athlete means living under constant scrutiny, with a billion-dollar industry built around analyzing your every move. From tabloids to talk shows to tweets, sports content is almost impossible to escape.Have a bad game? Certain media members are licking their lips. A playoff dud? You'll be dodging…
How Outdated Systems Are Putting Your Business at Risk
Over the last 30 years, I've seen companies make the same mistake — convincing themselves that clinging to familiar outdated systems and tools is the safest choice. Yet, time and again, doing nothing has proven to be the riskiest decision of all.The sudden shift to remote work during the pandemic…
AI Won’t Replace You — But an AI-Equipped Professional Will
I've spent the past year and a half living side by side with AI — building custom "agents" that handle everything from research to sales to financial modeling. As someone who's always been a master generalist, I've found that partnering with AI completely rewrote the rules of what I can…
The One Reason Most Small Businesses Fail. And No, It Isn’t Money
We've all heard the U.S. Bureau of Labor stats: 20% of small businesses fail in the first twelve months, and 50% in the first five years. They're real numbers, but the commonly cited reasons are not why businesses actually fail.The SBA's SCORE program claims the number one reason is cash…
A New IKEA Study Reaffirms Why My Company Will Never Adopt a 4-Day Workweek
Over the past few years, I've researched, written and evaluated the pros and cons of the four-day workweek. And my conclusion: maybe it's right for some companies, but not for most. And certainly not for mine. And now we have some studies — like one from IKEA — that are…
Want Your Personal Brand to Stand Out in 2025? Do This.
I've said it before, and I'll say it again: Marketing will always be based on relationships. People want connection. They want to trust who they are working with — not just the business but the person behind the business. The best way to connect with potential (and current) customers is…
What Business Leaders Can Learn from Alex Ferguson’s Client-First Mentality
Let me start by saying that, first and foremost, every business should focus on delivering the best products and services they can. You can master your craft and consistently deliver technically sound outputs for your clients, driving key business objectives for them.That should be enough, right?Once you have nailed down…
Why Most Branding Advice Is Wrong — and What Actually Works
The branding industry is built on a lie.Not an outright, malicious deception but a feel-good fantasy designed to make companies feel like they're accomplishing something when, in reality, they're spinning their wheels.Most branding advice today boils down to vague platitudes: "Tell your story." "Define your values." "Be authentic." These sound…
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Creative Ways Startups Can Earn Funding in Tough Economic Times
In a declining economy, startups face an uphill battle when it comes to securing funding.…
I Asked AI to Create a Plan for a Fake Company — The Results Blew Me Away, But Not in the Way You Might Think
With all of the recent news about artificial intelligence (AI), it got me thinking about…
Ideas To Transform You From Good To Better To Best
A while back, I took a couple of my grandchildren on a tour of the…
5 Crucial Challenges Startups Must Overcome
Startups face numerous challenges on their journey to success, and failing to overcome any one…