• Home
  • Startup
  • Money & Finance
  • Starting a Business
    • Branding
    • Business Ideas
    • Business Models
    • Business Plans
    • Fundraising
  • Growing a Business
  • More
    • Innovation
    • Leadership
Trending

Why Conversational Commerce is the Future of Shopping

May 29, 2025

10 Leadership Myths You Need to Stop Believing

May 29, 2025

Tesla’s Layoffs Won’t Solve Its Growing Pains

May 29, 2025
Facebook Twitter Instagram
  • Newsletter
  • Submit Articles
  • Privacy
  • Advertise
  • Contact
Facebook Twitter Instagram
InDirectica
  • Home
  • Startup
  • Money & Finance
  • Starting a Business
    • Branding
    • Business Ideas
    • Business Models
    • Business Plans
    • Fundraising
  • Growing a Business
  • More
    • Innovation
    • Leadership
Subscribe for Alerts
InDirectica
Home » DNA Testing Startup Lied To Customers About Deleting Their Data, FTC Alleges
Innovation

DNA Testing Startup Lied To Customers About Deleting Their Data, FTC Alleges

adminBy adminJune 17, 20230 ViewsNo Comments3 Mins Read
Facebook Twitter Pinterest LinkedIn Tumblr Email

Topline

A first-of-its-kind complaint from the Federal Trade Commission has charged San Francisco genetic testing company 1Health.io for allegedly failing to protect the privacy of its clients—something more than half of Americans say is a concern when it comes to DNA health and ancestry kits.

Key Facts

On Friday, the FTC announced it has charged the DNA testing company for allegedly lying to customers about deleting their data, changing their privacy policy without telling clients and leaving sensitive genetic and health data unsecured in the first formal privacy complaint levied against such a company.

According to the FTC, 1Health.io, formerly known as Vitagene, promises a “rock-solid” standard of cybersecurity when it comes to its DNA test kits, but it instead stored consumers’ sensitive data in publicly accessible “buckets” on Amazon Web Service’s cloud storage service.

There is no claim that the data was accessed by any third-party, but the FTC says nearly 2,400 health reports about consumers and raw genetic data of at least 227 consumers–sometimes accompanied by a first name–were at risk.

The company also did not have a policy to destroy DNA samples with the lab that processes them despite promising customers they could delete their personal information at any time and that samples would be destroyed shortly after they were analyzed.

The FTC says Vitagene was warned at least three times over two years that the company was storing unencrypted health, genetic and other personal information in publicly accessible places.

As part of a proposed settlement, 1Health will need to strengthen protections for genetic information and instruct third-party contract labs to destroy all consumer DNA samples older than 180 days.

Key Background

Many Americans have been skeptical of privacy with regards to increasingly popular mail-in DNA testing, which is used to learn about health concerns, genealogy and other factors. In a February poll by YouGov, more than half of respondents (53%) said privacy was “very much” or “somewhat” of a concern when it comes to private DNA testing companies. Americans have also expressed worry that law enforcement agencies will be able to access the DNA data of private companies, a fear that came to life with the arrest of the Golden State Killer in 2018. Police used GEDmatch, a free online database where anyone can share information from popular test kit sites like 23andMe and Ancestry.com, to arrest Joseph James DeAngelo. The YouGov poll showed 30% of Americans think police should be able to use DNA test information in all cases, 31% said only for violent crimes, and 23% said not at all.

Ancestry

Alternatives: 22 million. That’s how many people Ancestry, the largest consumer genetic testing company, claims have used its testing kits around the globe.

Ancestry Expands DNA Testing To 54 New Markets (Forbes)

How to Protect Your DNA Data Before and After Taking an at-Home Test (New York Times)

How DNA Companies Like Ancestry And 23andMe Are Using Your Genetic Data (Forbes)

Read the full article here

Share. Facebook Twitter Pinterest LinkedIn Tumblr Email

Related Articles

Going Eco Benefits Planet And This Hotel’s Bottom Line

Innovation May 29, 2025

What IBM’s Deal For HashiCorp Means For The Cloud Infra Battle

Innovation April 25, 2024

Is Telepathy Possible? Perhaps, Due To New Technology

Innovation April 24, 2024

Luminar Launches Production For Volvo, Shows Next-Gen Halo Lidar

Innovation April 23, 2024

Turning Customers Into Investors – Tiny Health’s Experience

Innovation April 22, 2024

Netflix’s Best New Original Series Is Stressing Me Out

Innovation April 21, 2024
Add A Comment

Leave A Reply Cancel Reply

Editors Picks

Why Conversational Commerce is the Future of Shopping

May 29, 2025

10 Leadership Myths You Need to Stop Believing

May 29, 2025

Tesla’s Layoffs Won’t Solve Its Growing Pains

May 29, 2025

Going Eco Benefits Planet And This Hotel’s Bottom Line

May 29, 2025

What IBM’s Deal For HashiCorp Means For The Cloud Infra Battle

April 25, 2024

Latest Posts

The Future of Football Comes Down to These Two Words, Says This CEO

April 25, 2024

This Side Hustle Is Helping Land-Owners Earn Up to $60,000 a Year

April 25, 2024

A Wave of AI Tools Is Set to Transform Work Meetings

April 25, 2024

Is Telepathy Possible? Perhaps, Due To New Technology

April 24, 2024

How to Control the Way People Think About You

April 24, 2024
Advertisement
Demo

InDirectica is your one-stop website for the latest news and updates about how to start a business, follow us now to get the news that matters to you.

Facebook Twitter Instagram Pinterest YouTube
Sections
  • Growing a Business
  • Innovation
  • Leadership
  • Money & Finance
  • Starting a Business
Trending Topics
  • Branding
  • Business Ideas
  • Business Models
  • Business Plans
  • Fundraising

Subscribe to Updates

Get the latest business and startup news and updates directly to your inbox.

© 2025 InDirectica. All Rights Reserved.
  • Privacy Policy
  • Terms of use
  • Press Release
  • Advertise
  • Contact

Type above and press Enter to search. Press Esc to cancel.